Humor, amusement and whimsy define Novelty architecture. One aspect of the style utilizes metaphors—refreshment stands look like large milk bottles and fast food stands resemble giant hot dogs. Although not common in Colorado, early examples reflect the beginnings of the automobile culture in the 1920s and 1930s.
The development of amusement parks in the late nineteenth and early twentieth centuries often manifested itself in Novelty architecture. Automobile tourism fostered an associated roadside industry of gas stations, diners, motels and various attractions “not to be missed.” Proprietors employed Novelty architecture to catch the eye of passing motorists.